Why isn't this on the box??

So I learned recently a little info about CFL's. Matt and I have been using them for years, being the energy conscious people we are. (Well, for the most part. We're not going to go chain ourselves to a tree or anything.) Turns out, if you turn them off and on every time you walk in and out of a room, it damages them. They need to be left on for 15 minutes at a time in order to have their full life. Otherwise they'll last as long as incandescent bulbs. Huh! So here we are, shortening the life of our bulbs every day because we think it's good to turn the lights off when we leave the room! You'd think they'd put that on the box or something when you buy them. Of course, that would mean consumers would be educated and not have to buy their product nearly as often. A bummer for the business. I checked it out at energystar.gov and it's for real. So if you use CFL's and didn't know- consider yourself informed! I thought it was good to know. :)